Bring on the 3-D. 2009 began with the widest introduction of 3-D yet. Sports, movies, advertisements -- on-screen, and on television:- BCS (American) football on 150 screens
- Lionsgate’s My Bloody Valentine 3D
- Super Bowl 3-D ads on
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Archives for January 2009
3-D
2009 will witness the release of some twelve 3-D movies, but the first 3-D program to appear in theatres was the Bowl Championship Series (BCS) college football (American-style) game on January 8. Camera work was by 3ality, and the live
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Digital Cinema Implementation Partners (DCIP)
No surprise, both Regal and Cinemark redeployed digital projectors in January to new theatre locations equipped with silver screens. If you recall, both Regal and Cinemark installed hundreds of silver screens last year in time for Disney’s
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Paramount
Jeffrey Katzenberg must be congratulated for putting his money where his vision is. He is without peer in his tenacity to bring 3-D to the entertainment world. Equally impressive, he also managed to get Paramount to put its money where his
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Cinema Buying Group (CBG)
CBG told members at ShowEast that it didn’t have a financing option that would include 2nd run theatres. Inclusion of everyone in the deal being the original mantra for CBG, this sudden shift in direction had the potential to cause much
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